Enabling Better Organizations.Personio is a fast growing HR SaaS start-up based in Munich. It offers a holistic HR and applicant management software designed for companies with 10 to 1000 employees. Personio plays a critical role in making the day-to-day operations of more than 700 HR teams more efficient and transparent. We are a bunch of fun, international people striving to build the leading one-stop HR platform in Europe.
Together as a team, we want to actively drive the growth of Personio by generating leads. You are a fit for our team if you are ready to take the challenges and problems of our target group and transform them creatively and data-driven into marketing measures. Be ready to take new paths and risks, learn from mistakes and break the rules with us.
As Marketing Operations Manager (m/f/d) you play a critical and increasingly strategic function within our growing marketing team. By leveraging data, insight and technology, you drive strategy, performance and sustainable growth for and with the wider Go-to-market team.
We are looking for someone who can actively collaborate with multiple stakeholders, support the marketing and sales team, introduce technology wisely and who won’t hesitate to innovate. Your part in our team counts as a critical piece of the marketing puzzle that creates our system for attracting and winning customers and will help us shape the path to becoming the category-leading HR software in Europe.
You will be based in London/Dublin/Munich/Madrid and are part of the Web & Content Marketing team. You report directly to our Marketing Operations Lead.
Your role includes but is not limited to:
Strategy & structure
Support the establishment of marketing strategies based on data analysis and forecasts
Build and optimize the marketing funnel that generates leads, improves conversions, shortens sales cycles, and maximizes sales wins
Data & analytics
Manage the marketing database ensuring data quality, compliance and actionability
Translate data insights into actions to drive decision-making and support the marketing teams, leaders and management
Oversee and manage the use of technical tools as well integration and information flow between tools like Hubspot and Salesforce
Process Automation, Nurturing & Enablement:
Manage and optimize Intercom to enable the sales team and drive pipeline
Work with Sales Ops on the processes for routing leads and map the marketing funnel to the Sales methodology
Manage automated email journeys along the lead lifecycle
Communication & collaboration
Ensure knowledge sharing and overall good communication throughout the team
Collaborate with your partners & stakeholders such as Marketing and Sales
What you need to succeed
You have a minimum of 3 years of experience in Marketing or Sales Operations Management (SaaS companies preferred)
You have a thorough understanding of B2B marketing processes as well as automation and CRM tools due to previous experience (Hubspot and SFDC preferred)
You are data-driven, think analytically and are strong in defining processes (and have examples to show for it)
You enjoy cross-functional collaboration and are at ease in managing different stakeholders
You are passionate about quality control and efficiency
You are business fluent in English
Why PersonioAside from our people, culture, and mission, there are a variety of additional benefits that help make Personio a great place to work! Work with us and receive: