Field Marketing Manager - EMEA (m/f/d)

About us

The Spryker Systems GmbH is a fast-growing technology company, offering leading manufacturers, brands and sellers of all industries a flexible commerce solution along all customer facing touchpoints. From online shop and mobile to voice, chat bot, blockchain and IoT use cases. Our modern offices are located in the German digital metropolis Berlin and Hamburg.
The international Spryker team is constantly working with new exciting customers, technologies and innovative approaches and is looking for talented employees, to join us revolutionizing the digital commerce world.

In a Nutshell

Our Demand Generation Marketing team is growing fast along with our growing lead & customer base, seeking support in building out the strong, communicative bridge between Marketing, Sales, and Product.
Are you a collaborative & communicative individual, enjoying organizing and getting things done, striving for data-driven decisions, and being keen to layout the impactful foundation of regional marketing and alignment with the local sales teams that drive demand throughout all stages of the funnel?
Raise your hand if that describes you, and join the Spryker herd as our Field Marketing Manager for EMEA as part of our global Demand Generation Marketing team to help us revolutionize the world of commerce.

Your challenges

  • You are the main contact person between our Marketing team and your local team, in particular liaising between Sales and Demand Generation for all growth and field campaigns and activities
  • You adapt global marketing strategy to local needs and standards
  • You execute local events in strong alignment with our core events team
  • You manage local agencies for events when needed
  • You support strategic marketing frameworks like personas or competitor marketing researches
  • You discover and settle lead generation possibilities with appropriate media agencies, and brief and organize marketing material for this
  • You align on social media communications, paid social activities, and paid search campaigns in collaboration with digital marketing managers
  • You draft or support email copies for mail campaigns with local requirements, including localization
  • You drive the development of content briefings based on sales input and local research
  • You work independently on topics that you see a need for and bring them to the rest of the team’s attention
  • Help us gain an edge: Always be up-to-date and know first about commerce trends and developments in your region

Your profile

  • You have a bachelor’s degree in Marketing, Communications or Business, and bring 3+ years of marketing experience with a focus on field marketing in a B2B environment
  • You have strong written and verbal communication skills
  • You are a natural problem-solver and bring a good understanding of driving demand generation in alignment with sales
  • You are used to working with KPIs
  • You are experienced in working with cross-functional teams and exchange learnings and best-practices collaboratively
  • Your written and spoken English skills are of native standards, ideally supported by additional languages you’re fluent in e.g. in French, German or other languages