Team Lead Marketing (m/f/d)

#TheCompany
At FreightHub, we are building the backbone of global trade. We are revolutionizing logistics by making it easier, faster, and more cost-efficient to move goods from point A to point B anywhere in the world – via container ships, planes, trucks, and trains. By radically automating processes and designing a superior user experience we make buying and selling goods anywhere on the globe more efficient and easy than ever before. If you aim to create impact with your work, solve real-world problems, and digitalize a multi-trillion-€ industry that fosters global prosperity, we’d love you to join FreightHub!

#YourOpportunity

  • You are passionate, curious and competitive?
  • You are obsessed w/ making your employees and customers successful?
  • You love to scale organisations and build repeatable, inbound engines?
  • You want to be the one who made a trn $, yet hidden and offline industry sexy and fun?
  • You want to be the leader of FreightHub’s Marketing Crew, being a key driver for FHub’s 14+ Growth evangelists across 19+ growth channels?
  • You want to work with founders, customer success, sales and product teams?

  • If yes, get in touch. You will be working on a challenge worth solving. You bill be the key driver to establish thought leadership in the digital transformation of the logistic industry. You will ensure FreightHub is the logistics solution of choice for modern logistics- and procurement teams.

#YourProfile

  • Your work experience: 4+ years of experience in fast paced work environment, marketing SaaS products.
  • Your growth channels skills: Product/content marketing, PR&Comms, events, brand. Bonus: Solid understanding of CRO, SEO and performance marketing.
  • You are a leader, not only executive: You define your success by success and growth rate of your rockstars and gained experience in leading smaller teams
  • You are “Mr/Mrs Make it scaleable/ Go Big”: You torch what you built to burn waste and build new value instead, constantly. You love frameworks and lead your area from the front line, autonomously, drive topics, create new solutions and are good in developing healthy relationships.
  • Make it happen: You are creative as well as systematic. You do your own work but embrace working in teams. You see the big picture as well as the finer details.
  • 80/20: You are able to bridge strategic thinking, analytical skills and creative executions.
  • Ability to work cross-functionally and confident collaborating with FreightHub’s major internal stakeholders: growth, sales, product, customer success, founders but also guide agencies and freelancers.
  • Fluent communication skills in German and English.

#YourResponsibilities

  • Lead marketing crew: You build and lead FreightHub’s marketing crew. You orchestrate and scale our marketing growth channels to generate inbound revenue pipeline through: product/content marketing, SEO, CRO, performance marketing, email marketing and PR&Comms, affiliate and referral schemes, community growth, events, etc.
  • Market positioning: Own the positioning and messaging for FreightHub and our Transport management system and how we differentiate from competition
  • Customer engagement: Own announcing new platform features to customers and the broader market
  • Content creation: You are responsible for driving and managing the creation of outstanding content assets like Whitepapers, E-Books etc. You systematically track and assess the impact of your content and continuously iterate.
  • Brand ambassador: You drive our tonality and voice of the brand and make sure that it transports our values as much as our offer into the world. You enable others through creative guidelines and direction) to understand and adapt this tonality so that our brand touchpoints feel coherent and authentic.
  • Campaign architect: You conceive and implement original copy for campaigns & websites across all channels
  • Product alignment: Work directly with the product team to influence the product roadmaps, based on market demand, competitor intelligence and customer feedback
  • Sales alignment: Work closely with marketing and sales to highlight the value of the platform through the development of positioning, messaging, enablement activities, and marketing materials such as videos and customer stories

#WhyUs

  • Be part of a young, international and highly motivated team led by a highly experienced founding team that recently completed Series B with USD 30M with top VC investors (Maersk Growth, Northzone, Cherry Ventures, Global Founders Capital and others)
  • Bring your own ideas and proposed solutions to a fast-growing company and contribute to making global trade faster, easier and more transparent
  • Experience our unique corporate culture, which includes pizza and beer on Friday evenings, sports events and cooking evenings as well as much more
  • Benefit from our Learning&Development offers and from a steep learning curve
#Culture

Check out our video to see what it is like to work at FreightHub: https://www.youtube.com/watch?v=g4A7kaUaN4w