Sales Representative (m/f/d)

At Luminovo, we believe that technical progress is the key to solving some of the biggest challenges facing humankind today. We see it as our core purpose to accelerate that technical progress.

When not working on achieving our mission, you'll find us working on building an incredible company culture for our team. We take our values seriously and work hard to ensure we embody them, as well as foster an environment of psychological safety. This forms the foundation for direct and continuous feedback between Luminerds, something that we encourage on a daily basis, regardless of being an intern, founder, full-time Luminerd or casual bystander. We've seen that direct and continuous feedback translates into continuous learning, and continuous learning is something we all want more of.

Since the founding of Luminovo, we've welcomed over twenty different nationalities into our team. With English as our internal operating language, we hope to increase this number as we continue to grow. Saying this, it's also important to us that you bring your whole, authentic self to work every day, and actively teach us what it means to be you.

We love to work with exceptional people on interesting problems. You'll find that some of our team members have graduated from renowned universities, while others have worked for some pretty innovative companies - but this doesn't matter too much to us. What matters most is what you bring to the table everyday and that you resonate with our company values. If you want to know more about the team you could be joining - as well as how we got to where we are now - head over to our About Us page.

Your role

We just shipped the first version of LumiQuote - a B2B SaaS application for the electronics industry and our first step in redefining the software stack used to bring electronics to life. While our user base matures from development partners to actual customers, we also need to upgrade and professionalize our sales activities. One core building block for this will be our first permanent Sales Development Representative (SDR) who takes responsibility for the front of our sales funnel: from finding hacks to identify prospects and thinking about smart market-entry strategies to qualifying them and turning them into leads. You will directly work with one of our founders and form the front line of Luminovo's growing sales operation.

To be successful in this role, you must excel in the following performance objectives.


  • Finding smart approaches to generate prospect lists and enriching them with relevant metadata to allow for easy filtering
  • Developing and conducting outbound sales campaigns via e-mail, social media messages, and phone to create touch-points with prospects


  • Conducting and documenting of qualification interviews to generate company and market insights, allowing for better lead qualification and feature prioritization
  • Dissecting the sales funnel and lead database on analyzed requirements to map leads to suitable products stages and adapt the nurturing strategy


  • Preparing individual customer presentations and conducting live demos to get access to the relevant stakeholders
  • Continuous managing of the sales funnel, including tracking and running follow-up campaigns
  • Supporting our founder with documentation during live demos and important customer meetings so that no insight is missed

Internal Collaboration

  • Collaborating with marketing on targeted marketing campaigns to increase inbound leads
  • Closely collaborating with customer success to ensure all details of new customers are understood and they are onboarded as seamless as possible
  • Alignment with product & engineering to ensure that feature prioritization meets the requirements of as many customers as possible

Some additional notes

  • We don't need you to be an expert in the electronics industry today, but you have to be willing to dive into it to understand our potential customers' unique situations and how LumiQuote can create value for them
  • We are starting in the DACH region and are expanding to Europe. So working proficiency German and English is a must while French is a highly welcomed plus


What we value

Just so you know - we purposefully did not create a standard list of minimum qualifications for this role. We care much more about your motivation and ability to help us accelerate technical progress than we care just about your CV. If you're interested to find out more about why we banned requirements from our performance profiles - see here.

What to expect

  • We're an ambitious team located in the center of Munich. We do regular 1:1s, retrospectives, and paper reading groups to make sure we are constantly getting better at what we do.
  • We greatly value psychological safety and honest feedback. We always expect you to speak up and share your ideas about what we can improve within the company, and take these views to heart.
  • We offer a flexible working environment, weekly company lunch, and do regular team events together (from rafting on the Loisach in the summer, celebrating at Oktoberfest, keeping our team close through virtual events during Covid, or staying overnight at a winter hut during our hiking trip to the Alps).
  • We're excited to revolutionize the electronics industry - and we want you to be too. That's why all full-time Luminerds receive strong and fair stock option packages. We also support you in finding your perfect set-up, and help you choose between team Mac or team ThinkPad.