Head of Marketing (m/w/d)

we are unu

We believe in cities in which all people are able to embrace the full potential of urban life. This is why we are committed to creating the mobility solution, that fully connects people to their city.
 
unu is an urban mobility brand based in Berlin. Our first product was the unu Scooter Classic, an electric scooter with portable batteries and was launched in 2014. Our products are sold both directly to consumers and business customers, making them accessible to everyone and resulting in fair prices by eluding dealership costs. In 2019, we launched the second generation of our scooter: The unu Scooter was designed inhouse and completely re-developed with our partners in Germany. The new scooter offers space for two people, as well as the largest storage space and one of the fastest acceleration values in the electric scooter segment. With its own app and integrated display, it also offers innovative smart features such as navigation, theft protection and digital key sharing.
After a successful rollout in Germany, Austria, the Netherlands and France, unu is now expanding into further European countries.
 
With already more than 70 creative challengers striving for simply perfect solutions we are now looking for a Head of Marketing Germany & Austria to join the team in unu’s headquarter in Berlin. 

Together with a small team, you will steer our online and offline marketing activities. This includes all aspects of the funnel across all touchpoints. You and your team are working hand-in-hand with the sales team.

YOUR RESPONSIBILITIES

  • You develop marketing plans and campaigns and execute them together with your team
  • You select & steer agencies for asset and content production
  • You supervise performance marketing and steer website improvements to increase conversion
  • You test new marketing approaches and implement MVPs
  • You steer our market research agency and put their target group analysis and insights into action
  • You analyse results along the funnel and bring improvements into your and your team's activities
  • You build meaningful and long-lasting people and brand relationships inside and outside the company
  • You feel confident leading a team
  • You closely collaborate with our sales team to increase brand awareness, interest and consideration to ultimately drive sales.

WHAT YOU BRING

  • First of all, you should be passionate about our values. Ideally you meet most of, but not all of the following prerequisites:
  • You have several years of marketing experience in a digital/e-commerce environment, preferably in connection with a physical product
  • You have a strong understanding of digital marketing metrics
  • You always think customer first
  • You are experienced in the development of marketing and campaign plans
  • You dwell in a fast-paced market environment and adjust your approach based on new findings
  • You have more than 3 years of team leadership experience
  • You are not afraid to roll-up your sleeves and get work done alongside your team
  • You are able to keep an overview of the situation, but also to dig deep and analyse situations when needed
  • You like tying different streams together to create a holistic picture
  • You are fluent in German (native) and English (non-native)

YOUR PERKS

  • A highly diverse and vibrant group of people with a strong cultural bond, flat hierarchy, with space for your own ideas in a dynamic, dedicated and motivating environment
  • Competitive salary and attractive stock options
  • You will get your own company unu Scooter to unlock Berlin’s potential - furthermore we offer:
  • A creative workspace in Kreuzberg (for non-pandemic times)
  • Healthy snacks, drinks and meals, e.g. daily lunch vouchers
  • Discounted Urban Sports Club Membership and more activities to come
Are you ready to join our team? Would you like to learn more about unu’s vision, then please send us:
 
-  A short motivational letter, highlighting your relevant experience
- Your CV, or a link to your updated profile on Linkedin, Xing, etc.