Copywriter, Loyalty Marketing

About Klarna

Klarna was founded in Stockholm, Sweden in 2005. Since then we've changed the banking industry forever. And now we're creating the world's smoothest shopping experience. We serve over 90 million consumers worldwide, and partner with 250,000 merchants – with a new merchant joining us every 8 minutes. Including some of the world's leading brands, such as H&M, ASOS, IKEA, Adidas, Samsung and Lufthansa. Our offices are spread over 17 different markets, hosted by 5000+ employees from 100+ nationalities.

Who you are: 
You have a strong background in copywriting and are looking for an exciting opportunity to join a new team at Klarna, focused on growing our loyalty program. You are self-motivated, willing to roll your sleeves up to work collaboratively and effectively in a cross-functional team environment.

What you will do: 
The copywriter on the Vibe Partnerships team will be responsible for crafting compelling messaging to communicate our exclusive offers and promotions for Klarna loyalty members. This will include a variety of channels including email and app messaging. This role is crucial to increasing engagement amongst our existing loyalty members. This role must have an unassailable command of the English language and be obsessed with finding the most precise words that inform, inspire, and drive action and understanding.


  • Partner with the CRM lead and designer to create marketing materials that clearly articulate the offering while enticing the loyalty member to engage.
  • Write copy for all marketing channels including, but not limited to: social, email, ads, Klarna app.
  • Understand performance across marketing touchpoints to optimize copy and suggest testing opportunities to increase performance.
  • Produce marketing materials as required on time, meeting corporate standards for brand, design, and writing.


  • 2+ years experience in copywriting at an agency or brand. 
  • Thrive in rapidly evolving environments and love brainstorming new concepts, thinking on your feet.
  • Ability to proactively prioritize, manage and complete multiple projects within time constraints and with strong attention to detail. 
  • Positive, go-getter attitude; passion for storytelling and helping build a growing brand. 
  • You are passionate about your job and enjoy a fast-paced working environment
  • You are customer-obsessed, proactive by nature, can move between high strategy and small details, relish problem-solving, want the ability to think creatively, and love the satisfaction of awesome execution.
  • You love to challenge the status quo, can quickly adapt to change, and have the ability to prioritize your work.
  • You have experience working on a global team and are flexible to accommodate all team members across different time zones. 
  • You are fluent in English, in both verbal and written communication
Klarna is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees and candidates. Please refrain from including your picture and age with your application.