VP Marketing

Clue helps everyone who menstruates to understand their bodies—and to be empowered by that knowledge. Our vision is to enable women and people with cycles to live in tune with their biology, not in spite of it.

Clue is a VC backed startup based in Berlin helping over 13 million people each month get insights into their reproductive health via our Android and iOS Apps. We collaborate with world-leading universities and institutes to advance female health research with our dataset, and deliver essential education about health, periods, and sex via our website, helloclue.com.

At Clue we embrace a culture that values everyones’ uniqueness and lets them flourish as an individual. We are constantly working on creating an environment which provides equal opportunities, regardless of your ethnicity, age, gender, sexual orientation, disability, race, religion, and any other diverse backgrounds. As a part of our team, your unique set of talents will always be appreciated and we’re committed to provide them with a nurturing and safe environment.

As a team, we stand by the values Care, Love for Science, Users, and Effort.

The role:

As we launch our new cornerstone product Clue Birth Control in the US - the first fully digital birth control method - Clue brand is growing and the product pipeline is filling up with engaging new features. As a VP Marketing, your mission will be a perfect mix between killer creative work and enabling the Clue Marketing Team to succeed through your leadership skills.

From creating stories with the content team, razor-sharp messaging hierarchies, developing creative campaigns, and artwork with the Design, Brand, and Marketing teams; you’ll be shaping how we communicate Clue and its mission to our audience and actively growing the latter. While you continuously sharpen the Clue brand on a global scale, you will:

• Lead the Marketing Department at Clue (Growth, Content, Press, and Brand Marketing teams)
• Work closely and hands-on with each team's Manager with a creative and unified vision of the brand
• Develop communication strategies and campaign ideas for all upcoming Clue features in the corresponding channel strategies
• Ensure consistency in all brand communications materials to ensure the success in the target groups (direct to consumer and health marketing)

About you:

• 7+ years of experience in relevant Marketing roles within an agency or client-side
• 2+ years of experience leading medium/big size teams (e.g. more than 5 people)
• Experience developing and executing successful marketing campaigns
• Strong creative vision with a track record of creating structures that empower and enable team members
• Hands-on mentality as well as creative problem solving abilities
• Excellent communication, stakeholder and project management skills

Nice to have:

• Experience executing artwork production
• Knowledge in PR, Digital Campaigns, and Performance Marketing

Benefits:

We believe personal growth is essential for professional growth which is why we offer all the standard benefits, plus some that are uniquely Clue.

• Care for your body and mind with free weekly yoga, and a free on-site therapist
• Learn and grow with a professional and personal development budget 
• Work your way in our child-friendly and dog-friendly office. We’ll help with relocation if you’re not already in Berlin.
• Five weeks of paid vacation each year, a competitive salary, participation in our all-employee option pool, and the option to join the company pension plan.
• Flex Fridays: One day per week where Cluebies can put their health & wellbeing first, stay energized and maintain a sustainable high level of productivity.

During the Covid-19 pandemic, we are working remotely from home in Berlin.

Interested in this position?